Privacy Policy
Last updated: 9 April 2026 · Operated by Humax Global Ltd (United Kingdom)
This Privacy Policy explains how Humax Global Ltd ("we", "us", "our"), the operator of Growtify.ai, collects, uses, and protects your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who we are (Data Controller)
Humax Global Ltd is a company registered in England and Wales (company number 14920614), with its registered office at 71-75 Shelton Street, Covent Garden, London, UK. We are the data controller responsible for your personal data. We are registered with the UK Information Commissioner's Office (ICO). You can contact us at info@growtify.app for any data protection query.
2. What data we collect
- Contact & enquiry data: name, email address, phone number, and the content of messages you submit through our contact, lead-magnet, or quiz forms.
- Programme data: information you provide when expressing interest in or enrolling on the GROWT Programme.
- Usage & technical data: IP address, browser/device type, and interaction data collected via cookies and analytics (see our Cookie Policy).
3. Lawful bases for processing
We rely on the following lawful bases under Article 6 UK GDPR:
- Consent — for marketing communications and non-essential cookies. You may withdraw consent at any time.
- Legitimate interests — to operate, secure, and improve our website and services, where these interests are not overridden by your rights.
- Performance of a contract — to deliver the programmes and services you request.
4. How we use your data
We use your data to respond to enquiries, deliver our educational and mentorship services, send communications you have consented to, and analyse and improve our website. We do not make decisions producing legal effects based solely on automated processing.
5. Sharing & processors
We share data with trusted service providers (processors) who act on our instructions, including our CRM/automation provider, transactional email provider, analytics provider, and hosting provider. Where data is transferred outside the UK, we ensure an adequate level of protection through UK adequacy regulations or appropriate safeguards such as the International Data Transfer Agreement (IDTA) or Standard Contractual Clauses. A current list of processors is available on request.
6. Data retention
We retain personal data only as long as necessary for the purposes set out above, or as required by law. Enquiry data is retained only as long as necessary for the purposes described; programme data for the duration of the relationship plus any statutory retention period.
7. Your rights
Under the UK GDPR you have the right to:
- access a copy of your personal data;
- rectification of inaccurate data;
- erasure ("right to be forgotten"), where applicable;
- restriction of processing;
- data portability;
- object to processing based on legitimate interests or direct marketing;
- withdraw consent at any time.
To exercise any right, contact info@growtify.app. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
8. Cookies
We use cookies and similar technologies as described in our Cookie Policy, in line with the Privacy and Electronic Communications Regulations (PECR).
9. Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure.
10. Changes & contact
We may update this policy from time to time; the "last updated" date reflects the latest version. For any question about this policy or your data, contact info@growtify.app.